Velocity Labs

MVP and SaaS development

MVP and SaaS development, built to last past launch day.

From idea to launch: MVPs, SaaS products, and Stripe billing, built to be maintained after the launch party. Not sure what to build first? Start with a one-day story workshop.

From idea to launch

  1. Start with a story workshop

    In one day, we map out who will use your product, what they need to do, and why it matters. You leave with a scoped plan and an honest estimate.

  2. Build the first version

    A senior developer leads the work and ships in small steps, so you see working software early and can change course as you learn.

  3. Launch, then keep going

    We deploy it, watch it, and stay on afterward to fix, improve, and grow it for as long as you want us.

What we build for startups

  • Web apps and SaaS products

    Built in Ruby on Rails, React, Next.js, or Node.js, on PostgreSQL or Supabase.

  • Subscriptions and billing

    Stripe billing done properly: subscriptions, free trials, per-seat pricing, sales tax, and promo codes.

  • Mobile apps and APIs

    The API behind your iOS and Android apps, or the apps themselves in React Native.

  • Admin and internal tools

    The dashboards your team uses to run the business behind the product.

  • AI features

    AI integration where it saves your users real time.

  • Prototypes, finished properly

    Started it with an AI tool? We’ll make it production ready.

“Delivered quality software on time and within budget. I really like the agile software development structure with weekly meetings, etc. It really helped keep all of us on track.”

Josephine Morris

Products we've built and grown

FlashDrafts home page: every open recall, every remedy, in one place

Recall software for auto shops

We added the paywall and all of its Stripe billing in about three weeks: per-seat monthly and annual plans, sales tax, and promo codes.

Goalistics home page: goal-based behavior change for depression and chronic pain

Goalistics

Online programs for chronic pain and depression, built for a team of psychologists. We've been their development team since 2014.

Go Swim home page: videos to inspire, educate and make you a better swimmer

Go Swim

A swim instruction video site we took over after launch and developed for six years: subscriptions, payments, and video delivery.

Questions about building an MVP

How much does MVP development cost?

It depends on what the first version needs to do, which is what the story workshop is for. In one day we map out your product, then give you a scoped plan and an honest estimate. The workshop is $1,500.

Can I build my MVP with AI tools first?

Yes, and it’s a good way to test an idea. When it starts getting real customers, bring it to us: we’ll audit it and get it production ready.

How do I hire a developer for my startup idea?

Look for someone who asks about your users and your business before talking about code, who shows you working software early, and who will still be around after launch.

Can you set up subscriptions and payments?

Yes: Stripe subscriptions, free trials, per-seat pricing, sales tax, and promo codes. For one client we added the paywall and all of its Stripe billing in about three weeks.

Tell us your idea

We'll help you work out what to build first.

Prefer to talk first? Book a 30-minute call